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Companies have launched R and D department specifically performing researching the market work. Whether a small business is small or large it needs to know latest market statistics for deciding future business strategies. To gain competitive advantage, look for for hidden places to sale of products and retain customers can be important. There are some companies who've not gained success after research. The reason behind it can be improper way to do research. Following are normal barriers for small enterprises. Though the idea of animal testing might appear trivial, testing is not as simple as smearing cold cream or lip gloss about the face of your rabbit. Animals found in laboratory testing, often go through extremely painful experiments and millions die every year. Those that survive the experiments do not get set free, instead they are euthanized. In cosmetic animal testing; rabbits, guinea pigs, mice and rats are commonly used. Tests are performed on finished products and individual ingredients to look for the products degree of toxicity and capacity to cause eye or skin irritations, allergies and other harmful effects.