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In developing plans for business intelligence (BI) projects, there ought to be clear descriptions with the goals the project team promises to achieve. At the onset, it needs to be plain to all or any concerned that this undertaking is geared toward the integration of tools to forecast and analyze opportunities. It is quite different from the common applications employed in developing business process (BP) applications that keep the performance of day-to-day company. 1. The attractiveness of the person Companies have launched R and D department specifically for performing researching the market work. Whether a small business is big or small it requires to know latest market statistics for deciding future business strategies. To gain competitive advantage, find for hidden places to sale of items and retain customers is also important. There are some companies who have not gained success after research. The reason behind it can be improper method of doing research. Following are normal barriers for smaller businesses.