The whiskey was inspired by masters and apprentices working together at the new Midleton micro-distillery, one of the oldest and most iconic distilleries in the world. The brand combines tradition and innovation to convey a sense of fun and excitement. It uses two opposing patterns throughout the packaging. The straight lines symbolise method and order and the stunning marbled patterns reference madness and liquid experimentation. 9. Their emotional appeal Cartomancy identifies fortune-telling if you use cards. This form of divination emerged within the 14th century, right in the heels with the emergence from the charge cards. Those who practice this type of divination are known as cartomancers or card readers. Cartomancy is often the option for some people they like the familiarity because of the regular charge cards, compared with the harder alien-quality that the other tools for divination have.