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Although Michele watches only have been known in the United States for a few years, the true history behind the corporation starts back towards the 1940's. The company began while using exquisite considering watchmaker Maurice Barouh in Belgium. His strong belief in quality and refinement set the company up for where it really is today. Long before there were machines to work out on and competitive sports to remain moving and before wars were being fought, man didn't think about conditioning as a means of keeping healthy. He simply knew if he didn't hunt, he wouldn't eat and when he didn't run, something would hunt him. They were tough times that focused simply on survival.