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9. Their emotional appeal If it's not something you've experienced yourself, you might have run into those who are bitter about past experiences or missed opportunities and cannot manage to stop referring to them. It's hardly too difficult to consider that they're not doing themselves worthwhile if they're constantly looking back. Trade organization membership is a sign that ' even though home based -- bridal consultant professionals take the work seriously and agree to abide by the ethics rules set forth by a national organization. This added credibility may make the difference between successfully wooing a client and watching her choose a different wedding planner.