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Art can be a creative product with its own benefits and features that are sort after by art purchasers, today's artists should try to learn how to extract those points: produce a narrative, determine where their art falls negative credit the art world, identify the demographics, write compelling marketing material, and most importantly sell the significance. Any professional observer can ascertain appears to be artist has apply the fundamentals by who he/she invites for the exhibit, the context from the marketing invitations, and also the selling process throughout the event . If basic principles are apply the majority with the attendees is going to be those people who are enthusiastic about acquiring the art because of the worth they perceive it possess inside short or long term. Van Gogh began his work relying on the Dutch Masters. He was intrigued with the Masters' power to play with shadow and lightweight. He also found a connection within the painting of common events and/or people. For instance, The Potato Eaters captures several peasants sitting yourself down for a meal. The painting is dark, yet, light radiates in the faces.