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The whiskey was inspired by masters and apprentices working together at the new Midleton micro-distillery, one of the oldest and most iconic distilleries in the world. The brand combines tradition and innovation to convey a sense of fun and excitement. It uses two opposing patterns throughout the packaging. The straight lines symbolise method and order and the stunning marbled patterns reference madness and liquid experimentation.
It is also vital to get a person's eye of target customers with colourful and attractive graphics on your website along with brochures. Going to a professional designer for this function is quite expensive. You cannot keep from having a good website and printing colourful brochures because this is the most important marketing techniques you have to perfect in order to sustain in your business and make its presence strongly felt in face of which stiff competition.
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