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For years, car and motorcycle enthusiasts have been replacing their standard steel wheels with larger alloy wheels and hubcaps. At a glance, it's easy to realise why these alloy wheels have grown to be quite popular. Not only do they feature a smoother ride than regular steel wheels, but also they look flashier and permit vehicles to square out. This trend hasn't been lost on manufacturers; even new SUVs, compact cars and vans are coming furnished with large and flashy alloy wheels.
Martin Nettleton adds: “We invested in the campaign to target those larger installation and distribution companies increasingly dissatisfied with the big fabricators who are starting to compete with them by setting up their own networks of trade counters and distribution outlets.
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