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The first known patent with an electric mixer, according to the book ?Antique Electric Mixers? by Dennis Thompson, was handed to Rufus W. Eastman in 1885. It was a peculiar machine developed to operate on electricity or water power. Herbert Johnston, an engineer around 1908 saw a baker blend bread dough with only an iron spoon. As a result, Johnston was inspired to produce the most popular standing mixer. Eighty quart commercial grade mixers went on the market and instantly were thought of as a large labor saving tool around 1914. Trying out a home model, the wife of an executive proclaimed that it is ?the most effective kitchen aid I?ve ever endured? and therefore a brandname name is made. Since then, the standard home based mixers may be called KitchenAid. Validating KitchenAid?s advertisement which stated that it is mixer with attachments could ?do everything!?, today?s attachments have the capability to make pasta, fill up sausage, crush food, squeeze citrus, in addition to creating frozen goodies.
If you were a subscriber of “Entrepreneur Success” or “Business Opportunities” in the early 98, it's likely you have noticed Jeff Paul’s catchy ads, depicting him sitting at his kitchen as well as in his underwear talking on the phone and counting money and ads like “How I earn $4000 every day sitting within my home inside my underwear?” Jeff himself declared he makes 1000’s of dollars each day before his lunch! Those catchy, intriquing, notable and funny ads were run continuously for about three years during the early 98. But those ads were suddenly disappeared; Jeff Paul suddenly sunk somewhere in deep marketing competition.
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