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When used in business practices, technology can ensure the competitiveness of companies and other companies. But the cost of achieving, inventing or using technology, called intellectual property, is very high. Therefore, many societies, such as the United States, Europe, and Taiwan, would give the government protection from this investment, through the granting of patent, exclusive rights. This protection enables companies to invest in technical costs that can be recycled, thus encouraging innovation. But there is another point, too, that patent overprotection can hamper innovation. Mahindra & Mahindra could be the world’s largest multi-utility vehicles manufacturer which includes recently announced to produce cool product platforms as well as Ssangyong Motor Co. within the upcoming few years. Company has acquired 70% shares from the Korea-based Ssangyong Motors in 2010. As per some reliable official sources Mahindra & Mahindra is planning to launch four or five new electric four-wheelers including Mahindra Reva NXR, a global SUV as well as a 4 meter variant of Mahindra Verito. Mahindra has submitted the Gross revenue of Rs.7294.3 crore using the increase of 20.9%by the finish of June 2011.

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